Check Out These Caitriona Balfe-Approved Period Underwear for Periods, Postpartum & Beyond

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While we’ve made some great and beautiful strides in the realm of period stigma-busting, it’s never not exciting to see a public figure we admire talking about the realities of being a menstruator in 2022 and shouting out one of the period products they love. Like, it still hits every time!

So when Outlander’s Caitriona Balfe (who we thought we couldn’t possibly love more?!) took to instagram to give some love to her favorite sustainable period and postpartum recovery products (The Period Company!) and do some good in combating period poverty in the UK, we were total heart eyes.

A post shared by Caitríonabalfe (@caitrionabalfe)

In addition to her rave personal review (one historical health badass Claire Randall-Fraser would certainly approve of!), she also shared a 24 hour (now ended) promotion matching every purchase made to give products to women’s refuges in the UK to fight period poverty. As Balfe herself said: “Less waste, more comfort and helping others too…. Win, win, win.”

“Let’s talk about pants. Period! I’m obsessed with @theperiodcompany by my friend @karlawelchstylist,” Balfe wrote in her post, sharing a gorgeous black and white mirror shot showing off a pair of the much-hyped underwear. “These are not only amazing for a sustainable period but they saved me for my postpartum recovery.”

For new parents (especially folks navigating the super fun body chaos of postpartum recovery), finding a reliable and comfortable option for your early postpartum periods can be a challenge, so if you’re looking to take Balfe’s recommendation (which is also a super solid sustainable and gender neutral option in its own right) for a spin, here’s a few of the Period Company’s offerings:

The Heavy Period. High Waisted

Period Company

The Heavy Period. High Waisted


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The Boxer Period

The Boxer Period.


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The Sleeper Period (Pre-Order)

The Period Company

The Sleeper Period. Pre-Order


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Before you go, check out a few of our favorite period products available for all kinds of menstruators: 

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